We sat down with Lucy Ward, eco-conscious brand director of Trouva - the best place to find beautiful homeware and lifestyle products stocked by independent bricks-and-mortar shops.
As a curator of homeware and lifestyle products for discerning shoppers, Lucy has an eye for quality and design and she's sharing her insider knowledge here with us!
Lucy, this is the ice-breaker. You can only enjoy one alcoholic drink for the rest of your life, what’s it going to be?
A margarita. It’s my go to drink at the beginning, middle and end of the night.
For those not yet familiar with Trouva, tell us a bit about it.
Trouva is a place to find beautiful homeware and lifestyle products. We’re an online platform that brings together the best interior brands stocked by independent bricks-and-mortar shops throughout the UK and beyond. Next time you’re shopping for gifts, glassware, candlesticks, baskets, cushions, vases, slippers we’ve got you covered.
Trouva works with and supports small boutiques, are you hopeful for the future of small independents?
The last two years haven’t been straightforward but we’re positive that the best independent shops will succeed. No one wants identikit high streets filled with the same old chain stores. By shopping with us you’re supporting a shopkeeper’s small business so if you can't get to the boutique in person, Trouva is a brilliant option in helping smaller stores thrive.
Trouva curates so many amazing boutiques and brands. What are your personal favourites?
All our boutique owners are incredible curators who have an eye for finding the best products from big and small brands alike. For fashion, I go to Wild Swans, for interiors and bits for my kitchen Quince and Cook and for gifts Afroart in Sweden.
On the brands front, be sure to check out &Klevering who make the most fun home accessories, Hasami for minimalist Japanese ceramic tableware and Dook, an artisanal luxury soap company based in Edinburgh.
Have you added anything new to your drinks cabinet recently?
We’re launching a very limited edition Rattan Ice Bucket as our next Trouva Exclusive in collaboration with Burma-based brand Kalinko. That’ll take pride of place on my drinks cabinet at home as soon as I can get my hands on one. Sign-up on trouva.com to get early access and be the first to shop one of only 60 pieces we created.
What is your favourite bar or restaurant?
It’s got to be Spring from Skye Gyngell.The Trouva Exclusives Rattan Ice Bucket is on sale from 27th October at trouva.com. Sign up for early access to shop here or enter our exclusive competition for your chance to win.
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